"Shortcut to Brilliant" for Adobe
Produced in collaboration with Goodby, Silverstein and Partners, I created both print and animated artworks for Adobe's "Shortcut to Brilliant" campaign. My concept was simply to visually illustrate a collaboration between both analog and digital processes I use in his personal and client work.
Apart from being transformed into an animation produced by my company Nervo here, the illustration was also utilized as part of magazine ads. Most of the elements and particularly the integration between elements in this animation were created with the help of expressions in After Effects.
The animation below was a screen capture of my process while creating the illustration.
Credits:
Director: Nando Costa
Illustrator: Nando Costa
Animators: Brian Merrell, Carlos Stevens, Jeff Norombaba, Thiago Costa
Music: Darrin Wiener


