Re-Branding of Napster
Story
During my experience as Creative Director at Boston adverting agency Modernista!, I had the opportunity to participate in the re-branding of Napster.
The images below are some of the many ads that we created for the brand's relaunch. This look was later extended into interactive, broadcast and OOH presence, some of which I also designed for. The other two designers whom I collaborated with to create the graphics were Linn Olofsdotter and Geoff Lillemon.
Here are some examples of the OOH material that was produced. Most of it was applied in the streets of NYC.
During my experience as Creative Director at Boston adverting agency Modernista!, I had the opportunity to participate in the re-branding of Napster.
The images below are some of the many ads that we created for the brand's relaunch. This look was later extended into interactive, broadcast and OOH presence, some of which I also designed for. The other two designers whom I collaborated with to create the graphics were Linn Olofsdotter and Geoff Lillemon.
Here are some examples of the OOH material that was produced. Most of it was applied in the streets of NYC.


